Tuesday, 17 May 2011

Heading Tags

SEO Book

Header tags  are an effective way to communicate to the SE and readers what a page is about.  They are given more weight by SE than regular body copy. So they should be used wisely to reinforce the page’s  overall keyword theme.

<h1> defines the largest heading and <h6> defines the smallest heading.

H1 Tag

This is the most important Heading tag for getting good rankings. Place the H1 tag at the top of your page. It should be the  first item of your page content. The H1 tag is another essential element where you can increase your Keywords relevance. This  falls right under the Title Tag for important in ranking factor.
I suggest that the H1 tag matches the Title tag exactly or as close as possible. Only use one H1 tag per page. This will  reinforce the overall theme of your website.

H2 tag

The H2 tag can either reinforce your main Keyword or bring in your secondary Keyword for that particular page. Don’t overdo  it.
You can include the other Head Tags, 3-6, if they are actually useful in your site design.
If you use several Heading Tags, then use the larger tags first on the page and work down from there.
When your Title Tag, H1 Tag contain your Keywords I can say you are pretty well on your way to higher rankings.
Now when you add your Key Phrase to your content the whole theme of your page is about your Keyword. Things are really  falling into place.
You now are optimized better than most other websites out there, but there are a few more tips to add to this.

How you insert your keywords into the points mentioned will play a role in your SEO results. When you use formatting, such as  “Bold” to highlight a word or phrase, you are telling your visitors and search engines that this word or phrase carries more weight and is important. Thus you can increase your results by using this method with your Keywords.

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